Put on “Hey Ya!” (yes, that was late 2003, but it ruled 2004 anyway). Open a cold Snapple. And remember: Tom from Myspace never forgot you.
2004 gave us two things: Mark Zuckerberg launched “Thefacebook” from his dorm room… and Friendster committed slow-motion suicide by deleting fake profiles (including thousands of real users). Myspace was still a blank template with Tom as your only friend. Blogging meant LiveJournal angst and Xanga glitter graphics. We typed “a/s/l?” in AIM chat rooms and considered it cutting-edge connection. forgotten 2004
Eternal Sunshine of the Spotless Mind — a quiet masterpiece. Napoleon Dynamite — a cultural fever dream no one predicted. Shaun of the Dead — horror-comedy perfection. The Incredibles — still the best Fantastic Four movie ever made. And Mean Girls ? October 2004. Four-quadrant genius disguised as a teen comedy. Put on “Hey Ya
We lost Blockbuster’s relevance, dial-up’s death rattle, and the last year you could convincingly dress like Ashton Kutcher without irony. We found YouTube (technically founded late 2005, but the idea was gestating), the flip phone’s golden era (Razr V3, hello), and the uncomfortable truth that “blog” would never sound cool. 2004 gave us two things: Mark Zuckerberg launched
The Swift Boat attacks against John Kerry. Fahrenheit 9/11 breaking box office records. The term “fake news” wasn’t coined yet, but the blueprint was laid. And in November, George W. Bush won re-election. Most of the country went to bed thinking “well, that’s settled.” It was not.
Let’s rewind.