Fans noticed something else, though. The accent. Throughout Relapse , Eminem rapped in a bizarre, staccato, almost British-inflected drawl. “We Made You” was the prime example. It was funny, but also alienating. The man who once sounded like a pressure cooker now sounded like a cartoon.
“We Made You” wasn’t just Eminem’s first single off Relapse ; it was a glitter-bombed, pop-culture-savaging manifesto wrapped in a synth-pop beat. And nobody saw the joke coming. By 2009, Eminem had been through hell. A divorce, a near-fatal overdose, and a creative paralysis that left him staring at walls. Fans braced for Relapse to be dark, introspective—maybe even uncomfortable. Instead, Em kicked the door down with a parody so gleefully unhinged it felt like a sugar rush from 2002. eminem - we made you
But two targets stand out.
gets the most brutal treatment. In the video, Em plays her chubby, unkempt boyfriend, shoveling fast food into his mouth while she looks on in disgust. The reference: “You got a pair of Jessica Simpson’s / And she ain’t even eat’em yet.” It’s a low blow—one that Simpson later said deeply hurt her. But that was the point. Eminem wasn’t attacking individuals; he was attacking the audience’s hunger for their humiliation. The Backlash and the Blink Critics were divided. Rolling Stone called it “vintage Em—silly, offensive, and catchy.” Others dismissed it as a retread. Pitchfork sniffed that he was “chasing trends from five years ago.” Commercially, it debuted at No. 9 on the Billboard Hot 100—respectable, but a far cry from “Without Me” or “The Real Slim Shady.” Fans noticed something else, though
So when you revisit “We Made You,” don’t judge it as a comeback single. Judge it as a house party right before the lights come on. Eminem invited the whole world, trashed the furniture, and left us to clean up the mess. And for three minutes, that was exactly what we needed. “We Made You” was the prime example