Generative AI studios (like Runway ML) producing short films, and game engine studios (Epic Games) merging interactive storytelling with linear film. The "studio" of 2030 may not have a physical backlot at all—only a server farm and a dream.
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For the consumer, this means an abundance of choice—but also subscription fatigue. For the producer, it means a bidding war for talent and IP. One thing is certain: Entertainment studios are no longer just content makers; they are all rolled into one. Generative AI studios (like Runway ML) producing short
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